I’ve been doing a lot of work helping businesses get ready to reopen post Covid. Here are my top tips for restaurants, hotels, and bars to get your social media ready for business.
Why use an Instagram scheduling app? You’re using Instagram and finding it’s driving good engagement. Now you’re ready to step up your game and start
Want to make the best use of your Business Continuity Voucher or Trading Online Voucher? Read on to find out how we have been helping some awesome businesses do just that, and bounce back Post Covid.
Something you can do now to help you get back post Covid: get great testimonials. Here’s how to do it.
Collection of free tools we are recommending again and again for businesses that are pivoting or refocusing post covid.
I’m going to share with you some of my favourite tools that we use here at Brightspark for making great Social Media content.
If you want to see the finest levels of livestreaming production for Instagram, watch this 📹
At a time when social media is truly social, now IS the time to be purveying non-essential items. (update May 2020 – it’s OK to promote now)
Our proprietary approach to creating personas that form the basis of your marketing activity. This approach is unique to Brightspark and we have evolved it over 21 years. Tried and tested – you bet it is!
In 2019, Brightspark Consulting won a tender to manage the social media content for Fáilte Ireland’s business tourism account, Meet In Ireland.
How we helped a leader in their industry rebrand and roll out a marketing strategy in order to expand their business internationally.
Our most popular course – online with in person training – starts on 26 Feb in Dublin and 4 March in Athlone. Limited to 12 places. New for 2020: WhatsApp Marketing!
We did a little experiment to show how the Linkedin algorithm works and why comments rather than likes drive engagement and views on the platform.
How we used a Facebook chatbot to engage with 17-18 year old CAO applicants for St Patrick’s College Maynooth.
Favicons are more important because Google now prioritises sites with favicons. Why you need to fix your favicon today.
Facebook and Instagram ads are necessary if you’re serious about social. Organic reach is at an all time low. Think of these as your secret weapon!
Be clear. Be focused. Make meaningful content. And if all else fails – get an expert!
Setting goals for digital marketing – the cornerstone to a good digital strategy. How to develop your strategy. Our strategic approach, and how we can help.
Uncover the mystery that is Dark Social. Find out where your online traffic is really coming from. How to adjust your Google Analytics to measure Dark Social traffic.
Forget about Tik Tok; WhatsApp is the app of the year! More ubiquitous across generations, personal and business uses. Here’s my 4 ways of managing the noise on WhatsApp and reducing all the interruptions.
Next Wed, 23 Oct. I’ll be MC’ing the best Search Conference to take place in Dublin City. Will you be there?
We were delighted recently when our work for Failte Ireland’s Meet in Ireland team was ranked #1 on a highly prized business tourism scoreboard.
For many of us, YouTube is a place to go for learning. But how many times have you faced videos of 10 mins + and you want to get through it already?Here’s a great tip on how to speed up YouTube videos so you can still get the knowledge, but in super quick time.
Thanks to Kate Casey from Teleplan for sharing her results on LinkedIn. Kate took the LinkedIn course during the summer and already is reaping rewards.
