There's a great article by Sandra O'Connell in The Irish Times today that is full of stories and use cases from trailblazer women who have taken my AI for Marketing course. 

Apart from the fact that all of these women have completed my AI for Marketing course, another thing they all have in common is a willingness to embrace it and ability to follow through to put the skills they learn into practice.  The results are incredible. Business growth averaging 22.5%, direct increases in website sales thanks to finally getting all of the marketing done. Hours and hours of time saved.

I'm also featured in the article talking about the various stages of evolution of AI usage that I've seen this year. We've moved from early adopter business owners taking the course, to membership groups (I just finished the second cohort of training for the Employment Recruitment Federation), and now also into teams in corporates. 

Team leaders who have switched on to the benefits of AI are consulting with me to help them switch on their entire team to using AI. What's more, they are doing it mindfully and ethically. Check out our AI Policy template for more info on how you can do the same.

What's involved in bringing teams on is clarity on business process, defining a roadmap and strategy that is aligned with the company's goals, determining uses to start with, as well as recommending on selected AI vendors/tools.

It's an exciting time to be a marketer!

It's an exciting time to be in business.

If you want to embrace AI for your business or career growth, check out our course information below.