book now. €399. places are limited. 

Want to introduce some cutting edge marketing into your B2C business?

AI for B2C Marketing Course - learn how to use AI tools to get finally everything done and take your marketing to the next level!

As a busy marketer or business owner,  you're probably swamped trying to juggle multiple campaigns and platforms, and you may often feel there are just not enough hours in the day to get it all done to hit your sales targets.

You've probably heard about ChatGPT and you may have dabbled a bit?
Wwhat if you could learn how to use AI to improve your entire marketing workflow, save hours of time, and drive more sales?

That's exactly what this course will show you.

Secure your place now in this AI for B2C Marketing course. Cut through the hype and unlock AI's true potential for marketing with this course.

Get Results Fast

Join other ambitious marketers and become an early adopter of ChatGPT and other AI tools that will get you results fast. Update the way you do marketing, trim hours off your workload and create high-converting content quickly.  

Hands-on Practice

Work on your own real world content throughout the course. Small group size so you can learn from others. Put what you learn into practice immediately. Walk away with a marketing plan updated by AI.

Zero Technical Barriers

Don't let the technical intricacies of AI put you off.  Brightspark demystifies AI and makes it easy, relatable, practical and fun. This course is suitable for everyone from seasoned professionals to those who are just interested in where it's all going.

get the details

Starts 14 May 2024

Live training, delivered on Google Meet.
Recordings are available but it's advisable not to miss!
Time investment: 3 sessions of 2 hours 
Plus homework tasks round 45 minutes.

Price: €399

Course Starts 14 May

What You Will Learn

Week 1 | Getting Started

  • Understanding AI for Non-Technical People: Introduction to AI concepts in simple terms for beginners.
  • The Landscape: Free versus Paid. Which model works best for what task?
  • Creating Simple AI Prompts: Techniques for crafting effective AI prompts.
  • AI for Personal Branding: Enhancing CVs, cover letters, and professional profiles

Week 2 | Data Analysis & Graphics

  • Data Analysis: Using the power of ChatGPT4 for data content extraction and analysis.
  • AI for Graphics: Image creation tools and prompts for Dall-E and Midjourney.
  • Synthetic Avatars: AI-powered voice and video tools for global marketing and personalised sales.
  • Privacy & Ethics: Understanding privacy and ethical considerations, including EU AI Act.

Week 3 | Strategy, Analysis, and Planning

  • GPT's: build your own personalised model of ChatGPT using company data
  • Productivity AI: Slide Decks, meeting transcription, summarisation, and action item tracking.
  • Integrating AI into Your Strategy: Strategies for embedding AI in business practices.

Plus 1 Free Masterclass | 1 month after you complete

  • Join us for AI Evolve, a monthly gathering of alumni community
  • Stay connected after you complete with refresher Masterclass, interesting speakers
  • Featuring all the latest tools and features

what they say

Michelle Lawlor, Nude Wines (as seen on VirginTV)

 I completed the course in April and absolutely loved it. It has made me more productive and love the new skills I learned around A.I.
Highly recommend this to anyone who doesn’t have enough hours in the day!

Michelle increased turnover in her business by 20% within weeks of completing the course.

About Your Trainer

Why learn from us?

Engaging Delivery

Maryrose Lyons has helped hundreds of businesses adopt AI into their marketing practice. The OG of Digital Marketing, she is skilled at demystifying AI and helping businesses stay ahead of the curve.

What You Need To Know

This course covers the fundamentals of what you need now to grow your business using digital marketing. New for 2023 and the first course in Ireland offering AI for Marketers.

Customised Plan

Course attendees consistently report that they leave Brightspark training sessions with a deeper understanding of the subject and a renewed sense of motivation. Don't miss out on this opportunity to be an AI early adopter!

What they say

It's truly remarkable how your course has changed my perspective. Before I used to hate marketing, now I love it! Our website sales are up 25% since I started. It's the first time ever I've managed to work ahead. This course has transformed my perspective. Thank you Maryrose for making this journey possible.

Georgia Visnyei

Artesssa coffee

The course was brilliant. I loved every minute of it. Very engaging and practical.  I can honestly say my eyes are now open to what is possible with Chat GPT, it can save you so so much time and time is money!  Maryrose is an incredible trainer and makes it so much fun and engaging, the time just flies by. Book your spot now you won't regret it.

Marie Clare Byard

Now media live

I have learned how to use AI to halve the time I spend doing mundane content marketing work. Maryrose is the go to person for anyone seriously intent on improving their business writing skills. If you find yourself scared to ride the skateboard of modern marketing technique don’t worry. Maryrose will put knee and elbow pads on you and teach you all the tricks you need to know. And she’s a laugh a minute while she’s doing it. 

Brian Coleman

Marketing & videos

Ready To Change The Way You Work?


PRICE: €399