Category: Blog

Blogging since 2003

TikTokFun
Blog

TikTok v Reels

TikTok v Reels This image pretty much sums up how I feel about TikTok! It’s the one where you don’t have to stage your life,

RAI Brightspark
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Brightspark RAI Collaboration

Joint effort by Brightspark and the Restaurants Association of Ireland to support the sector by providing training in social media designed to help restaurants survive by clear communication and clever social.

3 online video editing tools
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5 Online Video Editing Tools

You know you need to do video. There’s a whole host of online video editing tools out there to help you. But which one is best? We road tested several, so you don’t have to…

ballygarry house hotel video
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Top Tips To Re-Open

I’ve been doing a lot of work helping businesses get ready to reopen post Covid. Here are my top tips for restaurants, hotels, and bars to get your social media ready for business.

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Instagram Scheduling Apps

Why use an Instagram scheduling app? You’re using Instagram and finding it’s driving good engagement. Now you’re ready to step up your game and start

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Ways You Can Spend Your Voucher

Want to make the best use of your Business Continuity Voucher or Trading Online Voucher? Read on to find out how we have been helping some awesome businesses do just that, and bounce back Post Covid.

Marketing Consultant Testimonial
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The Best Testimonials

Something you can do now to help you get back post Covid: get great testimonials. Here’s how to do it.

covid19 social media strategy
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Time To Go Easy

At a time when social media is truly social, now IS the time to be purveying non-essential items. (update May 2020 – it’s OK to promote now)

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How Brightspark Does Buyer Personas

Our proprietary approach to creating personas that form the basis of your marketing activity. This approach is unique to Brightspark and we have evolved it over 21 years. Tried and tested – you bet it is!

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Learn Social Media Like A Pro Elite Is Back

Our most popular course – online with in person training – starts on 26 Feb in Dublin and 4 March in Athlone. Limited to 12 places. New for 2020: WhatsApp Marketing!

manonbike
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Digital Marketing Strategy Goals

Setting goals for digital marketing – the cornerstone to a good digital strategy. How to develop your strategy. Our strategic approach, and how we can help.

dark social media
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Dark Social & Its Rise

Uncover the mystery that is Dark Social. Find out where your online traffic is really coming from. How to adjust your Google Analytics to measure Dark Social traffic.

whatsapp noise reduction
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How To Minimise Noise on WhatsApp

Forget about Tik Tok; WhatsApp is the app of the year! More ubiquitous across generations, personal and business uses. Here’s my 4 ways of managing the noise on WhatsApp and reducing all the interruptions.

Maryrose Lyons Conference MC
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MC @ 3XE Search Conference

Next Wed, 23 Oct. I’ll be MC’ing the best Search Conference to take place in Dublin City. Will you be there?

soolnua ranking of meetinireland
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MICE Meets Vegas

We were delighted recently when our work for Failte Ireland’s Meet in Ireland team was ranked #1 on a highly prized business tourism scoreboard.