b2c articles
Are you going to be a good girl and do what you're told? Or are you going to continue with a hashtag strategy that works? Read on to find out more about the great hashtag debate of September 2021.
Are you looking at TikTok as another channel to reach your audience in 2021? This book covers everything you need to know to get started with confidence on TikTok. Download now!
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We worked with Pretty Baby Hair Accessories on best practice for Instagram content planning and creation, and how to work with influencers using the Brightspark process. Instagram Content Creation & PlanningPretty Baby Hair Accessories wasn’t short of gorgeous images – cute babies in headbands and bows are an Instagram dream! What they needed help with was […]
Instagram recently shared some interesting insights into how it decides what content its users see. Read on for an overview and learn how you can beat it at its own game.
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Review Aggregators You’ve probably heard a lot about the importance of reviews lately – especially in this post-pandemic marketing world, people are relying on reviews more than ever to help them decide whether to go with your business or not. Let’s make a distinction about what we’re talking about here – first party reviews are […]
Reviews are an essential part of your Local SEO process. Find out here how to get a review process set up to guarantee a steady stream of reviews. Plus read on to learn how one tiny Croatian business is killing it on TripAdvisor by automating the process for seeking and getting reviews!
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We've had the pleasure of working with some brave and talented people in 2020. Thank you for your lovely comments.
My word of the year is THEY. I've been quietly adding it to web copy, ad copy, and social media captions replacing he's and she's to make the world a little more inclusive.
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You know you need to do video. There's a whole host of online video editing tools out there to help you. But which one is best? We road tested several, so you don't have to...
I've been doing a lot of work helping businesses get ready to reopen post Covid. Here are my top tips for restaurants, hotels, and bars to get your social media ready for business.
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How we used a Facebook chatbot to engage with 17-18 year old CAO applicants for St Patrick's College Maynooth.
Uncover the mystery that is Dark Social. Find out where your online traffic is really coming from. How to adjust your Google Analytics to measure Dark Social traffic.
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The right way to respond to negative reviews, and how to turn a negative review into an opportunity to save the day!
Heidi & I reveal all on how we did it: sold 6,000 tickets @ €100 a pop to fund raise for 3 GAA clubs.
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Part 2 of 3. How much content? How to publish? Free tools you can use to stay on top of the conversation.
Be one of the first businesses to take advantage of Facebook Messenger Marketing! Of the 70 million businesses on Facebook, less than 1% are using this new tool. All about Messenger bots and subscription messaging.
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