We’ve had the pleasure of working with some brave and talented people in 2020. Thank you for your lovely comments.

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My word of the year is THEY. I’ve been quietly adding it to web copy, ad copy, and social media captions replacing he’s and she’s to make the world a little more inclusive.

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Top tips for hospitality and retail sector reopening after lockdown. Hotels, restaurants, and bars – here’s how to get your social media ready to go once again.

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Collection of free tools we are recommending again and again

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I’m going to share with you some of my favourite tools that we use here at Brightspark for making great Social Media content.

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At a time when social media is truly social, now IS the time to be purveying non-essential items. (update May 2020 – it’s OK to promote now)

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A review of social media activity for some of the world’s top convention centres.

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Our proprietary approach to creating personas that form the basis of your marketing activity. This approach is unique to Brightspark and we have evolved it over 21 years. Tried and tested – you bet it is!

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How we helped an industry leader roll out a growth marketing strategy with an international focus. Spoiler: this company was sold to the global industry leader in 2019. ⭐

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Our blended learning course is back. Starts 26 Feb in Dublin and 4 March in Athlone. Limited to 12 places. New for 2020: WhatsApp Marketing!

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