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Blog

You Know You Want To

Training. Upskilling. Continuous learning. You know you want to. But it’s hard to find the time to do. What if the training course is boring? What if it just plants some ideas and you’re then expected to go off and study more to get the ideas properly sunk into your head? It’s time to banish […]

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1st Dublin Tweetup

Today is the morning after the first Dublin Tweetup and I have a sore head. It was really nice to meet Ellybabes, (who seemed to have a little trouble getting home), Lexia, Eamon, Eoghan, Olivier and the rest in the flesh, shoot the breeze and drink copious amounts of wine.  Chat was stimulating and included […]

Best Performing Content Types For LinkedIn

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How I Use Twitter

This past week I’ve been twittering a lot more than before! Thanks to Olivier who switched me on to Twitterific, an extremely cool little app that sits in the bottom of my screen and updates whenever one of my Twitter friends makes a comment. I also like Twitterific because it only works on macs; in […]

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Blogs as Websites

When is a blog just a blog? And when does it become a fully content managed website? When you’re looking at creating a 10 pager website, the smart solution is to create the site as a blog. The standard pages of your site, About Us, Services, etc. become simply pages on your blog. It looks […]

LinkedIn About Section

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Reboot 9 : Human

The theme of Reboot 9 was humanity. It certainly spoke to a whole lot of people as there were 600 people in attendance in Copenhagen this year. It didn’t speak to some of the more techie developers as I noticed a distinct absence of some of the more hard-core developers from last year. Reboot 9 For […]

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From Blogs to Bebo

Last night I spoke at a PRII event, along with Mark Tarbett of Generator, and Ronnie Simpson of Simpson FTPR. The title of the event was ‘From Blogs to Bebo’ and my bit was a hands-on show and tell about blogs, news readers, video blogs, and video content. I love this kind of thing because […]

41 Tools For Marketing

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Getting to Grips with Bebo

Avid readers of the business press will be familiar with the rumours that are doing the rounds that Bebo has a $1 billion price tag on it. Most of you have probably heard of MySpace and Bebo and the term “social networking” but chances are that unless you’re under 21; a parent, or an internet […]

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Brightspark is 3 today!

Happy birthday to us! We are 3. It’s been 3 years since Brightspark first set out its wares in the marketplace. And what an exciting and learning-packed 3 years that has been. [Hey, I’m in frivolous birthday mood, I”ll use makey-uppy words like ‘learning-packed’ if I want!] Back then, there weren’t a whole lot of […]

The Perfect Instagram Caption

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Coming Up With A Business Name

Friday 25 July 2003   One of the first things you’ve got to do when opening a business is to come up with a good name for it.   It’s got to be a name that perfectly describes what you do, while at the same time encapsulating the right image and message. My approach to […]

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