Last year 20,000 bloggers took part in the first Blog Action Day. It was about the environment and the idea was to have everyone blog about the environment on Blog Action Day in a bid to put that very important topic into people’s minds – out there on the agenda. I didn’t take part. But […]
There’s no point in having a beautiful design and interesting content for email newsletters if you’ve got no-one to send to. This post is about the steps you can take to build your email list. There are lots of articles around about this, but these tips are ones that have worked in my experience for […]
This blog was featured in last week’s ebusiness supplement of the Irish Independent. While I was delighted by the publicity, I noted that the impression I’ve made on the journalist is of a kind of tech-scene party girl! It is with some trepidation therefore that I’m posting below my thoughts on Reboot 10 which I […]
Today! Cinco anos, half a decade, in web years that’s like 25 years! To mark it, the office will be closed this afternoon while we retire to the Ely in CHQ for a spot of lunch. I was thinking about the how long it took me to realise that I had a business that was […]
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I’d be interested to know how others choose who they follow on Twitter. And general thoughts on following/unfollowing policy! There seems to be two appoaches: Active, ie. those who peruse others’ followers lists and randomly add new names. Passive, ie. the ones who rely on the notification system to alert them to new followers. If […]
Training. Upskilling. Continuous learning. You know you want to. But it’s hard to find the time to do. What if the training course is boring? What if it just plants some ideas and you’re then expected to go off and study more to get the ideas properly sunk into your head? It’s time to banish […]
Today is the morning after the first Dublin Tweetup and I have a sore head. It was really nice to meet Ellybabes, (who seemed to have a little trouble getting home), Lexia, Eamon, Eoghan, Olivier and the rest in the flesh, shoot the breeze and drink copious amounts of wine. Chat was stimulating and included […]
This past week I’ve been twittering a lot more than before! Thanks to Olivier who switched me on to Twitterific, an extremely cool little app that sits in the bottom of my screen and updates whenever one of my Twitter friends makes a comment. I also like Twitterific because it only works on macs; in […]
When is a blog just a blog? And when does it become a fully content managed website? When you’re looking at creating a 10 pager website, the smart solution is to create the site as a blog. The standard pages of your site, About Us, Services, etc. become simply pages on your blog. It looks […]
The theme of Reboot 9 was humanity. It certainly spoke to a whole lot of people as there were 600 people in attendance in Copenhagen this year. It didn’t speak to some of the more techie developers as I noticed a distinct absence of some of the more hard-core developers from last year. Reboot 9 For […]
Last night I spoke at a PRII event, along with Mark Tarbett of Generator, and Ronnie Simpson of Simpson FTPR. The title of the event was ‘From Blogs to Bebo’ and my bit was a hands-on show and tell about blogs, news readers, video blogs, and video content. I love this kind of thing because […]
Avid readers of the business press will be familiar with the rumours that are doing the rounds that Bebo has a $1 billion price tag on it. Most of you have probably heard of MySpace and Bebo and the term “social networking” but chances are that unless you’re under 21; a parent, or an internet […]
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Happy birthday to us! We are 3. It’s been 3 years since Brightspark first set out its wares in the marketplace. And what an exciting and learning-packed 3 years that has been. [Hey, I’m in frivolous birthday mood, I”ll use makey-uppy words like ‘learning-packed’ if I want!] Back then, there weren’t a whole lot of […]
Friday 25 July 2003 One of the first things you’ve got to do when opening a business is to come up with a good name for it. It’s got to be a name that perfectly describes what you do, while at the same time encapsulating the right image and message. My approach to […]