How Many Hashtags On Instagram?

Is it 30? Is it 5? Is it 10? Going to put ourselves on a limb here and say stick with the higher numbers. Read on to find out why.

28 September 2021  

There's a lot of debate going on this week over hashtags. Instagram inexplicably dropped some advice on Monday that 5 hashtags is the optimal number in a post.

People are not happy about this...


Everyone knows that well researched hashtags included with a caption can drive incredible organic reach and get your post in front of people who you don't yet know who might be interested in it. This can help to grow your followers.

It's like the protein in your diet. 
Once you know about it, you'll win - and look good!

I considered this overnight.

And came to the conclusion that I'm not ready to give up on my 30 hashtags per post advice just yet. I want proof before I throw an already performing strategy out the window.

So I was delighted when global mega instagram thought leader person @JennsTrends posted yesterday to say that she's not either.

I'm with Jenn. 

What about you?

Are you going to cut back to 5 as per some unknown Instagram executive says? Or keep doing what you're doing?

That's assuming you are researching your hashtags and only using good ones, not over 1 million and not too small either.  Check out our hashtag pyramid below 👇

Instagram Hashtag Pyramid

Let's get started

Let's get started

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