Launch Of Online Course 

1 December 2016  
Follow on LinkedIn

I’ve put my heart and soul into creating Brightspark Academy and I’m really excited to share it with you. It is launching soon and I’m really looking forward to taking the first group through the training. I’ve distilled everything I know about social media into one online social media training course that will equip you with the knowledge you need to get results from social, save time while you’re at it, and let 2017 be the year that it happens for you!

Why Now?

Two reasons.

1. I found myself having to say ‘no’ to quite a few people earlier in the year.  I don’t like having to do that.  

People were asking me for social media advice and help getting set up. Smart people. Creative talented disciplined people whose businesses are still at the stage where they can’t afford to pay someone else to manage their social. I just didn’t have the time to sit down with each one individually – although I did write a few helpful posts – and this is how I realised that there is a real need out there for an online learning course where people can learn how to do social, and take advantage of my years of experience as I share the tips on how to work fast, effectively and get the results.

brightspark academy why

2.  This is the moment when social moves out of the typing pool…

We are there. It’s now. And my course is here to show you how.

We all do our own typing now, right?

Not so long ago, this wasn’t the case. There were typing pools filled with people whose jobs were to type things for the people who needed them. You can imagine the delays waiting for stuff to be done. The disconnect. The hierarchy of what gets done, for whom, and when.

I see social media in the same way.  It’s currently in the same position as the typing pool once was; a place where we send things to be done – usually by some poor overworked marketing person, or the intern.  But 2017 and beyond will see social move out of the typing pool, and become just another task that we all look after as part of our normal set of everyday work skills.  I’m already working with a large corporate who sees that coming and who have hired me to bring their entire team up to speed on social.

My course is designed to show you the skills you need to do social: whether it’s how to write a simple tweet, make a video, or propel your message far and wide using the ads platforms.  Remove the uncertainty and get things done.

Social media isn’t rocket science.

Yes, it can be daunting for the uninitiated. Time consuming surely if you aren’t sure of what you’re doing. And I can only imagine how challenging it must be for a newbie to work out even where to begin! That is why I’ve created my course.  It is a practical, proven process (pinging with alliteration!) that will enable business owners, marketing people, and everyone to set realistic goals for social, then get the results, through a systematic process that I have developed and use for my clients over the years.

Some time ago, one of the top tweets at an Image event in which I gave a Social Media Masterclass, was that they wished they could have me beside them for 20 mins at the start of the week to set them straight on what they needed to do with their social media!  Now you can. A key part of Brightspark Academy is the private member’s Facebook Group where you are guaranteed to have your questions answered, either by the community, or by me within 24 hours.

  • You may never stare at Facebook Ads Manager wondering what the heck is going on and not knowing how to solve it again!
  • You can remove all feelings of fear that you’re not doing it right.
  • You can look forward to enjoying the benefits that effective social media can bring.


Learn Social Media Like A Pro launches on 1 January 2017.

But I’m willing to give a few early entry passes to those who are keen to get on board before Christmas! Just email me.

There are 15 hours of high quality course materials – not just me doing a voiceover to some slides – but close-up videos of me passionately speaking to my subject, which makes learning all the easier. It’s like having me in the room with you!

Then there are the downloads! I think I’ve spent the last few months putting together the most comprehensive, clear, and instructive ‘how to guides’ on the Interwebs. If there is anything you’re not sure about how to do from the videos, you can consult the manual and follow step-by-step instructions, with screen shots and images to guide you while you’re doing it.

I’ve mentioned the private members group already. But there’s something else as well…

If you buy Social Media Like A Pro before 17 January 2017, you also get a 30 minute Skype consultation with me!

The price for all of this? It’s available now at a special introductory price of €499.

That’s exactly one third the price you’d pay in one of those institutes where you have to trudge in at night, after you’ve done a day’s work, for a number of weeks.

You can Learn Social Media Like A Pro on any device, at your convenience.  The lessons are snack-sized, so you can catch a class over your breakfast cereal, or indulge in a little learning over your latte.

Note that this introductory price goes away on 31 January and the course will close.

I want to spend my time working with this first batch of learners, and guiding you through the process. I’ll be on hand to respond to your queries, and of course I’ll be thinking up new updates to launch in version 2.

I’ll be back with new updates in late spring, but the price will be considerably higher. Enroll before 31 January and lock in the low price of €499. 

[buttonlink text=”Call, Skype or Message us” icon=”telephone” url=”/contact/”]

We’ll always get back to you within one business day.






Let's get started

Let's get started
{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}

Never Miss A Trick

Join our list and stay in the know about all things digital marketing and generative AI.

Recent Posts

Follow on LinkedIn