Measuring Social Media ROI
June 1, 2010 at 11:08 am
A hot topic all round and one I’m going to do my thesis on … but the problem I’m finding is that it’s SO cutting edge, there aren’t really a lot of academic peer reviewed articles to include in a lit review. If you find any – please let me know.
There are lots of blogs and Youtube videos available – this one is pretty good for starters. We’re doing pretty much all of these for our clients. Are you?
Tags: measuring return on investment, return on influence, social media roi
