Is 2010 the Year You Start Blogging?
January 7, 2010 at 2:14 pm
If it is, and you’re itching to put that new year’s resolution to good use, then put Wed 20 January in your diary.
That’s the day of the first Brightspark Blogging Training of 2010.
It’s not about blogging, and how great it is, and other tihings like that. I’m assuming that everyone who comes to the blogging training to be held in Dublin city centre already knows all that.
What we will be doing is setting you up with your own blog which you will be working on over the course of the day. By noon you’ll have written your first blog post. By the end of the day, you’ll be wondering why you didn’t do this years ago.
Other important and meaty topics we’ll be covering include:
- Blog etiquette – how to engage with other bloggers
- How to keep on top of things – using RSS to save time
- Promoting your blog
As always, any questions you may have will be answered knowledgeably and you won’t feel stupid for asking them. There’s great coffee and cakes from The Cake Cafe (no less!) available all day.
All this and it’s just €295. There are only 6 places left, so if you want in – book your place now.
Read more about blog training from Brightspark.
Tags: blog training dublin, Blog Training Ireland, blogging training, how to blog
Great Value Training Courses
June 8, 2009 at 5:12 pm
My top three training courses are:
- Writing for the Web
- Internet Marketing
- How to be a good Blogger
I run these as public courses from time to time. I also run them on behalf of industry bodies. And now I run them in association with Europa Training Academy. That’s the one that Bill Cullen is involved with. It’s a really smart venue located just off the M1 and, importantly, they do a really good lunch as well!
Europa is offering some amazing value right now – check out all its training courses here.
The really great news is that you can get ME for just €195!
I normally charge way more than that; Europa are much more generous than me!
Check these dates and if you’re up for increasing your knowledge in these areas, book your place now:
- 25 June: How to be a good blogger
- 26 June: Write for the web
- 29 June: Internet Marketing
Tags: Blog Training Ireland, internet marketing training, Write for Web Training
Why Do I Blog?
April 20, 2009 at 5:45 pm
Because I have something to say. Most of the time. And I like to write. Plus it allows me to get things off my chest.
Search engine benefits of business blogging:
- If you’re writing 1 blog post a week, that’s one time per week more than your competitors that your content is changing. Google likes frequently changing content and will give a higher ranking to you than your competitors cet. par. (Wow, I haven’t used cet. par. since Trinity days!)
- Your site’s ranking will be further assisted by quality inbound links when other bloggers link to you. Or indeed, when you comment on their blogs and leave your name and website address.
- If you use tags correctly and tell Google what each post is about, this will facilitate deep ranking, ie. it’s not just your home page that will be ranked, but individual blog entries too.
Other benefits:
- If you’re selling professional services, it’s a great chance for you to show off your knowledge on your subject. If you do it often enough, it will soon attract the attention of canny journalists, so there’s even free PR.
- Blogging makes email marketing even more of a no-brainer. Your blog is your email’s content. Come email marketing send date time, simply repackage the best of the blog and ship it on out to your list who will love you for it.
- It’s a great discipline. Writing regularly hones your skills at communicating your thoughts concisely and effectively. You can plug things that you like through your blog. And diss things you don’t like. And even threaten to write about things in your blog when people are being assholes and are refusing to pay for services you’ve provided in good faith.
Soft and fluffy benefits:
- You make new friends! Because blogging is not just about writing your own one, it’s about reading and commenting on other blogs too, you will get to know loads of new people with similar interests to you. Bloggers are generally a nice bunch so you will end up falling in friendship with your new love.
- Puts people off you. By this I mean that people who do not like your style will not come knocking on your door once they read your blog! That’s a good thing. The corollary is that like-minded potential clients will read it and be turned on by it – and that’s the type of person you want to do work for.
So what are you waiting for?
If you haven’t got a blog, and you’re itching to get writing, then get in touch and we have you up and running in an incredibly short amount of time. If you’ve suddenly been tasked with writing the company blog and you’re a bit unsure about how to start, you might want to attend one of our writing for the web or blog training courses.
