Maryrose Lyons blogging since 2003...

We are not France

June 18, 2008 at 9:04 am

Located on the north western corner of Europe, our climate and our customs are not the same as our mainland European brothers and sisters.  So I’d just like to point out Ireland doesn’t close for the summer.  We don’t all migrate to the south for August.  And not for July either.

I’m working crazy hours right now to deliver to many clients for the end of June.  I think they think we’ll all be sipping cognacs in Cork or something come 1 July.  But I’d just like to inform everyone, I’m here in July and in August and am happy to take on work.

On a related note, can I suggest to anyone planning their email calendar to consider August?

Marketing Managers around the world plan post summer emails for September.  Retailers all do a blast in early November - they think they’re getting the pre-Christmas rush, but when all of their competitors are doing the same, messages can get lost in the noise.  If you’re smart, you’d be sending an email in August and because we’re all not in France at that time, it’ll probably get read!

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