The Carlsberg of Fleet Management Sites
January 18, 2008 at 3:37 pm
When you take the time out to get to know the people from a company, you get a true understanding of what they’re about. I’d met with Merrion Fleet Management a couple of times before starting work on their site. So I knew them to be a very energetic company, who are all really passionate about cars, motoring, driver experience, and getting deals for their cilents. Notably, their client service people would make a good case study for ‘how things should be done’. I felt it was important that all of this come across on the site.
Then I studied their competitor sites and I knew what not to do. The other fleet management sites are your typical dull corporate brochureware, with no real thought or uniqueness coming through. Shame as many of these are very large businesses that would have the money to get it done right. The other fleet management companies have unwieldy navigation that confuses and dated banners of the type last seen in the 1900′s!
Introducing Merrion Fleet Management – the Carlsberg of Irish Fleet Management Sites!
With a stylish design, this 5 page site has got everything it needs. Learn about Fleet Management in 5 minutes. Get to know the team – not just the management team, but all of the team. And if you’re into driving, subscribe to The Drive – a blog about driving, new car models, safety tips, and tax and government changes.
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